Once you have your website up and running, you’ll want to profit from it while offering your visitors quality content. The ultimate goal in online business longevity is to give your visitors a reason to come back. Profit is very important, but sometimes the amount of money you earn from your website will fluctuate. For this reason, you will need more than one source of income. Let’s say that you sell a software product, but sales are slow. If you exclusively sell software, then you’re in for a lot of frustrating times because you put so much work into your website, but you don’t have much to show for it.
3 Ways to Make Money
1. You’ll need your own unique product. Even if you have no idea how to make software or write an e-book, you could easily buy resell rights to a lot of products, add your own unique twist to it, and sell it at a reasonable price. It is important that you put a lot of work into the product that you promote. Even though it’s the central part of your internet business, it’s only one component of how you will make money with your site. You’ll still need to diversify your options.
2. Advertisers are everywhere. There are millions of businesses willing to pay to advertise on high quality sites. Once you have your website design and product ready, join a publishers network like Google AdSense or the Yahoo Publisher Network. Strategically place the ads on your site in a few noticeable spots. There’s a thin line between advertising and annoyance, so make sure that you don’t plaster Google or Yahoo ads all over your site. It will do more harm than good. However, well targeted relevant ads would result in higher click through rates, which means that you’ll have a second source of income for your site.
3. Selling someone else’s product is a great way to add value to your site. If you ever visit webmaster or internet marketing forums, then you know that very successful marketers can make $20,000 selling for other companies. Clickbank and Commission Junction are a few affiliate networks that you can join. The key is to only add affiliate programs that compliment your existing product. If your website is about Italian cooking recipes, then you need to join programs dealing with food, cooking, or even Italian related books and movies. Someone who likes Italian food may also be interested in other aspects of the culture. The affiliate programs you join should compliment what you have as well as offer your visitors options to purchase products related to their interests.
Online businesses need options. Initially you may want to focus on just one product, but you’ll want to grow in order to stay profitable. If you look at the most successful online businesses, the ones that last the longest are the ones that are constantly changing to fit the needs of the public. You won’t become rich over night, but hard work will pay off if you just focus on the quality of your website.